How it works

Brief in the morning. Live by tonight.

We've taken out the slow, expensive parts of getting a website (the meetings, the deposits, the weeks of waiting) and kept the parts that matter: good design, good writing and solid engineering.

  1. 9:00amYou start the briefTen minutes of plain questions, on your phone or computer.
  2. Within hoursYour preview arrivesA private link to the finished site, every page written.
  3. AfternoonYou ask for changesType them in plain English. Up to 5 rounds in 24 hours.
  4. Same dayYou go liveApprove, pay once, and it's published on your domain.
Step by step

Five steps. One of them is yours.

  1. 01

    Tell us about your business

    A guided brief, not a blank page. It asks what a good designer would ask in a first meeting, one step at a time, with suggestions for your industry so most answers are a tap.

    • What you do and where you work
    • Who your best customers are
    • What visitors should do: call, quote, book or apply
  2. 02

    Share your look

    Upload your logo and a few photos, pick a style, and show us sites you like. No logo yet? Tick the box and we'll design one.

    • Logo upload, or order a new one
    • Colours and style
    • Photos, licences, awards and reviews
  3. 03

    We build the whole site

    Your page plan, layout, design and every word of copy, plus working forms, Google setup and mobile testing. Not a mock-up: the real website.

    • Every page written for you
    • Forms that send to your phone
    • Tested on iPhone and Android
  4. 04

    Review it and request changes

    You get a private preview link and 24 hours to look it over. Ask for changes the way you'd text a colleague, up to 5 rounds.

    • "Use the photo of the ute up top"
    • "Add a page about gas fitting"
    • "Make the buttons orange"
  5. 05

    Approve, pay and launch

    Happy with it? Pay once and it goes live on your domain, hosted on Cloudflare. Not for you? Walk away and pay nothing.

    • Connected to your domain
    • Business email set up if ordered
    • Lead alerts switched on
panoramic photography of Sydney Harbor

Fast doesn't mean generic.

Our build system has produced well over a hundred live websites. It does the repetitive engineering every site needs, so the care goes into your design and your words.

The brief

About ten minutes, in five short steps.

Each step asks a few questions, with suggestions for your industry so most answers are a tap. Only the basics are required. Everything else makes your site better, and you can skip and come back.

Start your brief
  1. 1
    The basics

    Name, business, email, mobile, industry, website size

    30 seconds
  2. 2
    Your business

    ABN, services in order of importance, areas you cover, licences and memberships, current website

    3 minutes
  3. 3
    Customers and goals

    Who your best customers are, what visitors should do, what makes you different, any guarantees or offers

    3 minutes
  4. 4
    Look and feel

    Logo, colours, style, photos, and up to three websites you like

    2 minutes
  5. 5
    Pages and extras

    A suggested page plan you can edit, plus extras like booking, reviews, email and a domain

    1 minute
Questions

About the process

How long does the brief take?

Most people finish in about ten minutes. You can save and come back. The more specific you are about your services, areas and customers, the closer the first preview will be.

Is it really the same day?

Usually. Your preview is normally ready within hours of finishing the brief. If you approve it that day, your site can go live that day. Some people take the full review window to show a partner, which is fine.

What if I don't have a logo?

We can design one for $249, or a full brand kit for $449. Just tick the option in your brief.

Can someone copy my preview?

Previews are on a private, temporary address, hidden from search engines. The website is only published on your domain after you pay.

What happens after the review window?

If you've approved and paid, your site is live. If not, the preview is removed. You can always start a new brief later.

Can I make changes after launch?

Yes. Send change requests any time: $29 each, or included in the $49/month care plan.

Ready to see your new website?

Tell us about your business in about ten minutes. We build a working preview, you review it, and you only pay if you want to keep it.

Pricing Start your brief